How to Run a QuickBooks Profit & Loss Report — NJ Small Business Edition

If you own a small business in New Jersey, keeping a close eye on your Profit & Loss (P&L) is essential. This report helps you see where your money is going, which products or services are profitable, and whether your business is on track for growth. The good news? QuickBooks Online makes this easy.

Why the P&L Report Matters

• Tracks income vs. expenses

• Helps with NJ quarterly tax planning

• Provides insights for lenders or investors

• Shows whether your business is truly profitable

At Mountain Top Bookkeeping, we regularly generate and analyze P&L reports to guide NJ business owners toward smarter financial decisions.

Step-by-Step: Running a P&L Report in QuickBooks Online

1. Log in and click on Reports in the left menu.

2. Under Standard Reports, select Profit and Loss.

3. Choose your date range (monthly, quarterly, or yearly).

4. Filter by customer, project, or location (useful for NJ contractors or real estate businesses).

5. Hit Run Report.

How NJ Business Owners Can Use It

• A Wayne restaurant owner can track which menu items bring the highest profit margins.

• A Newark construction company can analyze expenses on each job site.

• A Hoboken boutique can see whether marketing campaigns are generating enough return.

Pro Tip

Customize the P&L report to compare current year vs. last year—a smart way to measure growth trends.

Want expert help setting up your QuickBooks to deliver accurate reports? Contact Mountain Top Bookkeeping for a free consultation today.